# Business Model

## Revenue And Profit

**CRAFT-I** revenue generation and profitability: 

* **CRAFT-I** creates NFT (Non-Fungible token) from MSMEs’ design and lists them on the NFT marketplace. When investors purchase the NFTs, **CRAFT-I** earns percentages of the sale. 
* **CRAFT-I** provides various services to MSMEs, including investment facilitation, marketing assistance, and access to the Web 3.0 platform. In exchange for these services, **CRAFT-I** earns a fee for facilitating the sale of the products to customers.

## Service Fees

**CRAFT-I** charges MSMEs for the service it provides. These charges include fees for investment facilitation, marketing services, and a commission on equipment sales. The fee is designed to be fair and transparent, ensuring that MSMEs can benefit from **CRAFT-I** support while sustaining the platform’s operations. 

## Success Key Factors

**CRAFT-I**'s success depends on using Web 3.0 and the “Digital-To-Physical” method, allowing MSMEs to showcase their creation globally. Accessible funding, and effective marketing support. Moreover, having a strong community and network of Small-Medium Enterprises, investors, and customers is a big part that makes **CRAFT-I** successful.